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Bid for Viva La Vida Pudsey

One-off bear to be auctioned for Children in Need

UPDATE: You can now bid for Viva Pudsey on Children In Need’s eBay page by clicking here

Good evening. BBC Children in Need has launched a collection of eight very special versions of its Pudsey bear mascot to be auctioned to raise funds for the Charity. One of them is the Viva La Vida Pudsey.

Coldplay said: “Being allowed to dress Pudsey up in a Coldplay style is a massive honour. Viva La Vida Pudsey is made of trims from the actual outfits we wore in the Viva video so he’s basically a band member. We hope he’ll go to a great home and raise lots of money for a very important cause.”

If you would be interested in bidding for Viva La Vida Pudsey, then please contact (using "Viva La Vida Pudsey" as the subject).

The eight bears – which also include Pudseys designed by Sir Paul McCartney, Sir Terry Wogan, Dame Shirley Bassey, Brian May, Dame Judi Dench, Joanna Lumley and Dame Helen Mirren – will be exhibited at St Pancras International station in London until 17th November.

BBC Children in Need’s aim is to make a positive change to the lives of disadvantaged children and young people across the UK.